There are many categories of content writing. Through these types, it is easier to understand what kind of writer falls in each category. This way it is easier to segregate them as per the genre. First, your content is only awesome when your audience says it is. To achieve this you need an audience to see your content and then see value in it. Without either one of these, you will never be a good content writer.
The different types of content, however, if you feel that they lack the relevancy for attracting in your customers than it’s worth nothing why, and taking a fresh look at your business.
By understanding your business objectives, discovering your exact target audience, creating personas to match these, and publishing content you believe will retain and attract new customers.
Here are some essential types of content, which you will be needed. These types you will need at every step when you write content for any media form. These types are as follows:
- Technical Writing:
This type caters to verticals like consumer electronics, computer hardware, and software, aeronautics, robotics, engineering, chemistry, and biotechnology. The type of content involves user manuals, user documents, help files, technical modules, admin manuals and other types of technical reports and literature.
- SEO Content Writing:
Content writing is a part of the entire process of SEO marketing. India is the most blooming market for SEO outsourcing. Courtesy to hard hitting marketing or whatever, the companies manage to earn a good number of international projects. The content items include mostly blogs, articles, press releases, classified ads, and descriptions.
- Marketing and Communication Writing:
One of the most interesting and challenging sectors in the entire content writing group. You have vast opportunities to write about. The writing items include website content, blogs, articles, PPT, social media content, e-books, press releases, newsletter, email campaign content, internal and external communications, marketing collateral like brochures and flyers and audio and video content.
- Info Graphics:
A design led graphic that communicates with words and imagery. It becomes easy to access information on sometimes complex ideas that is the most relevant use of content now.
- Video:
Short videos showing a fresh insight to your business is a valuable content tool. By publishing interviews, guides or testimonials you can communicate an individual side of your business.
- Editorial and Publication Based Writing:
This sector provides content to the publishing of school, college, and higher education based books. With the coming up of technology, writers are required to do editing and writing work for the online version also.
Through these types, you will understand the scope and importance of content writing. Using these different types you can make perfect content writing and ultimately you will easily reach to your customers.